UHF RFID asset tracking and inventory management for Lusail’s retail, hospitality, events, corporate and healthcare operations — engineered and delivered by a GCC specialist from our Abu Dhabi base.
Lusail is Qatar’s flagship planned city, in Al Daayen about 23 km north of Doha — a purpose-built smart city of waterfront towers, malls, a Champs-Élysées-inspired boulevard, the 80,000-seat Lusail Stadium, the Qetaifan Island leisure destination, a financial and corporate district and integrated district utilities.
A city built this densely runs on physical assets and stock: retail inventory across Place Vendôme and the Boulevard, FF&E and linen across the Marina hotels, event and facilities assets across the stadium and venues, IT and corporate assets across the towers, and medical equipment across the medical district. Manual methods cannot keep these accurate.
We deploy UHF RFID against exactly that — bulk-reading hundreds of tags per second with no line of sight — designing, deploying and integrating the system as one GCC team from our Abu Dhabi base.
Talk to an RFID specialistAnchored in the smart-city economy — retail, hospitality, events, corporate, healthcare and facilities.
Place Vendôme Mall and the Lusail Boulevard high street run hundreds of stores. Item-level inventory, apparel tagging and loss prevention with fast, accurate counts.
Explore solutionThe Marina District hotels and Qetaifan Island leisure destination run large asset and linen estates. Track FF&E, linen and facilities assets, and cashless access.
Explore solutionThe 80,000-seat Lusail Stadium and entertainment venues host major events. Track event assets and credentials, and manage access and crowd flow.
Explore solutionThe Lusail Plaza Towers and Energy City business district hold large corporate and IT estates. Tag, locate and audit IT and facilities assets in hours.
Explore solutionLusail’s medical district runs on equipment availability. Locate mobile medical assets, manage consumables and keep an auditable chain of custody.
Explore solutionIntegrated district utilities and facilities across the city hold large equipment estates. Track facilities and utility assets against a register you can audit.
Explore solutionWe deploy across the city — the retail, marina, stadium, financial, medical and island districts.
Lusail is in Al Daayen, not Doha, and has no seaport or free zone. Energy City is a business and office district, not a petrochemical complex. Named areas are examples of where we deploy. Brocode Solutions is UAE-based and has no Lusail office.
We assess your requirements, materials and sites and design the right RFID architecture — starting remotely from our Abu Dhabi base.
Hardware selection, tag testing and a controlled pilot validate read performance before any full rollout.
Our project team installs and tunes the readers on site and integrates the data into your ERP, WMS or POS.
Maintenance, spares and read-rate audits keep accuracy high — one team on your account for the long run.
Tell us what you need to track and where in Lusail you are. Our specialists will come back with a tailored recommendation and quote — usually within one business day.